Collette Logan
Malmö
Summary
A dynamic, seasoned professional with a global mindset, adept at navigating the intersection of technology, retail, and AI-driven innovation. Leveraging extensive experience in strategic partnerships and digital transformation, now pivoting towards impactful applications of AI in education, creative industries, and business. Possesses a rare ability to foster innovation within complex corporate structures, translating technical concepts for diverse audiences. A master communicator and diplomat, skilled in bridging cultural and organizational divides while keeping strategic objectives in focus. Combines big-picture vision with granular attention to detail, orchestrating high-level discussions that yield actionable outcomes. Demonstrates an inclusive yet decisive leadership style that inspires trust and commitment across all stakeholder levels. A visionary pragmatist who dreams big while grounding plans in achievable steps, passionate about harnessing AI for productivity enhancement, strategic negotiation, and transformative learning experiences. Multilingual and globally minded, poised to drive meaningful change at the forefront of AI integration in business and education.
Overview
11
11
years of professional experience
Work History
Business Developer
IKEA of Sweden
01.2022 - Current
- Responsible for partnership and relations with selected strategic tech partners with Inter IKEA
- Owner of the Inter IKEA/Microsoft relationship and Microsoft Enterprise Agreement
- Implement and lead Governance Forum with Microsoft
- Lead negotiations for Microsoft Enterprise Agreements plus manage complex multi-year contracts with global tech giants, ensuring compliance with data privacy regulations and IKEA's sustainability goals
- Secured significant Microsoft investments to accelerate AI-driven initiatives and digital transformation
- Develop and execute long-term partnership strategies with key technology providers, aligning their offerings with IKEA's digital transformation initiatives
- Collaborate with cross-functional teams to identify business needs and translate them into requirements for Microsoft and other tech partner negotiations
- Collaborate with Digital Ethics team on implementing AI governance within the organization.
IKEA Product Owner
IKEA of Sweden
01.2021 - 01.2022
- Product owner for How the World Changes business insights solution
- Set product vision and strategy: defined and communicated the long-term vision for 'How the World Changes', aligning it with IKEA's overall business strategy
- Set Strategy, vision, OKR, roadmap and ensure development and user-centric delivery of the annual STEEP report
- Stakeholder relations and alignment: worked closely with various internal core businesses to gather requirements and ensure the product delivered value across the organization.
Product Owner
IKEA of Sweden
01.2017 - 01.2021
- Product owner for IKEA Planning Experience (IPEX)
- Concepted and launched two high-performing planning solutions
- Managed solutions life cycle, strategic development, and growth
- In cooperation with IKEA franchisee group INGKA, led discovery on consumer insights and needs and prioritize feature development while maximizing the value of the solutions by creating and prioritizing the backlog
- Partnered and collaborated with development teams, internal and external stakeholders to define, prioritize and realize the short, mid and long-term solution roadmap to secure the best experience for customers and co-workers
- Regular OKR and status update reporting and presentation to programme steering committee, business, global sales leaders and group stakeholders
- Built and maintained strong vendor relations within a team-setting, optimized ways of working, organized operational meetings, negotiated resources, budgets and team-building activities.
Motion Media Producer
IKEA Communications
01.2015 - 01.2017
- Managed IKEA business film communication content through support with strategic and tactical external providers
- Scouted and grew list of motion media providers for IKEA digital catalogue and product films
- Coached business assignors on the optimal format, length, budget, and type of film communication for successful customer reach
- Aligned stakeholders in the IKEA Network to secure presence in relevant forums to ensure IKEA Range & Supply Communication needs are fulfilled
- Strengthened and protected the IKEA brand, culture and values when on film assignments around the globe
- Managed production of assigned film content for the digital version of the IKEA annual catalogue.
Senior Account Manager
Digitas LBi
01.2014 - 01.2015
- Assigned to project lead development of over 100 assets that were part of the Gardena 2016 global campaign
- Together with the project team, connected the brand objectives and made tangible campaign targets
- Led film crew on three-week assignment in South Africa where we shot the film communication assets for the tool kit
- Created localization guide and organised and designed training workshop for regional sales managers.
Education
Section School
Reforge
Post masters Diploma in Applied Economics -
Institut für Höhere Studien
01.1994
Masters of Arts in Economics -
Webster University
01.1993
Bachelor of Arts in International Relations & Economics -
Trinity College
01.1990
Skills
- Strategic Sourcing Specialist
- Strategic Vendor Management
- Agile methodologies - Scrum
- Product and project management
- OKR
- High-level Stakeholder & Risk Management
- Excellent verbal, written, communication skills
- Leading and managing product lifecycle of digital solutions
- Chat GPT
- Perplexity AI
- Claude
- Mid-Journey
- Atlassian Suite of Tools
- Azure
- Miro
- M365 suite
- WPP Lean Six Sigma Yellow belt
- Slack
- Deal negotiations
- Strategic Planning
- Business Planning
- Account development
- Competitive Analysis
- Analytical Skills
Languages
English
Native language
Swedish
Advanced
C1
German
Upper intermediate
B2
AI Courses Certificates
- What is Generative AI?, LinkedIn Learning
- AI for Data Analysis, Section School
- Building a No-Code AI Bot, Section School
- AI for Strategic Decision Making, Section School
- Generative AI Business Strategy, Section School
- Advanced AI Prompt Writing, Section School
- Business Strategy, Section School
- Chat GPT Advanced Data Analytics, Coursera
- Chat GPT Playground for Beginners: Intro to NLP A, Coursera
- Prompt Engineering for Chat GPT, Coursera
Nationality
Swedish and American
Timeline
Business Developer
IKEA of Sweden
01.2022 - Current
IKEA Product Owner
IKEA of Sweden
01.2021 - 01.2022
Product Owner
IKEA of Sweden
01.2017 - 01.2021
Motion Media Producer
IKEA Communications
01.2015 - 01.2017
Senior Account Manager
Digitas LBi
01.2014 - 01.2015
Section School
Reforge
Post masters Diploma in Applied Economics -
Institut für Höhere Studien
Masters of Arts in Economics -
Webster University
Bachelor of Arts in International Relations & Economics -
Trinity College
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