Tugce Ezgi Yuksel

- Project based

• Analyzed key competitors to respond to competitive threats.
• Liaised with marketing and sales teams to develop targeted campaigns.

• Published translator from Turkish to English
• Translation editor

• Responsible for the marketing strategy and communication of the company in Sweden leading multiple projects across teams and external stakeholders
• Led new product launches in collaboration with the head office throughout Scandinavia (Sweden, Denmark, Norway)
• Developed novel strategies for segment products
• Creative consultancy for new products from planning to execution.

• Carried out B2B market research for leading FMCG companies in Scandinavia
• Analyzed gathered data and provided insights to keep and increase sales
• Led communication with C-level professionals in target companies.
• Created and presented real-time reports on current market conditions to upper management.
• Utilized different tools to analyze marketing and financial trends and suggested measures to reduce costs and improve business processes.
• Collected and analyzed data on customer demographics, preferences, needs and buying habits to identify potential markets and factors affecting product demand.

• Acted as communications manager between internal teams, external stakeholders, and customers to brief, plan, execute, and deliver multichannel advertisement campaigns and marketing events.
• Worked closely as a strategic planner with client companies to build product marketing strategies
• Strengthened customer relationships with proactive and collaborative approach to managing needs.
• Built and strengthened relationships with new and existing accounts to drive revenue growth.
• Created and executed account strategies to translate organizational goals into client activities.

• Initial project development, event planning, content production for digital channels, acting as the key person in day-to-day communications with stakeholders/artists, and acting as a member of the execution team of the main events for İstanbul Design Week, Innovation Week Turkey, and Turkish Pavillion Milan Expo
• Managing EU funded youth projects, conducting research on-site and on the field, and writing proposals for fundraising.
• Coordinated material procurement and required services for projects within budget requirements.
• Scheduled and facilitated meetings between project stakeholders to discuss deliverables, schedules and conflicts.

• Mentored and supervised undergraduate students, guiding them towards academic success and personal growth.
• Assisted professors in conducting research projects, contributing to published articles and conference presentations.
• Taught small groups of students focused on specific parts of coursework.