Sheetal Nayak

• Produced technical documentation, proposals, and various collateral materials.
• Provided ongoing support to key partners across teams, management, and external stakeholders.
• Supervised industry news sharing to educate and engage internal audiences.
• Reviewed and rewrote existing copy to align with SEO principles, maximizing search visibility that increased client’s website organic search rankings and traffic by 80%.
• Wrote and edited high-quality articles, blog posts, and website copy that drove organic traffic to the company website by 50%.

• Executed content creation for press releases, blogs, eBooks, articles, and internal materials.
• Implemented innovative communication methodologies, including new PR and AR initiatives.
• Led successful campaigns resulting in increased audience engagement and brand visibility.

• Developed and communicated strategic messages internally and externally.
• Fostered thought leadership by positioning the company and key representatives as industry specialists.
• Managed partner relationships through consultation services and strategic planning.
• Wrote press releases, news articles, and blog posts that generated media attention and positive sentiment for the brands
• Led the planning and implementation of PR initiatives, translating brand messages into media concepts and compelling stories.

• Collaborated with relevant platforms and vendors, including influencers and social media.
• Troubleshooted and resolved communication challenges by adapting to evolving industry trends.
• Actively participated in cultivating engagement with press, analysts, and industry specialists.
• Ensured meticulous end-to-end execution of campaigns and announcements.
• Developed and executed effective PR plans, maximizing brand exposure through interviews and editorials.
• Analyzed and reported results of PR campaigns and initiatives, providing insights for future strategies.

· Managed daily activities relating to banking procedure, cash management, clearing and compliance with operational procedures and regulatory controls.

· Reviewed daily accounts opened, report and responsible for current account & saving account sales.

· Provided product support to ensure that sales targets by branch and through direct sales teams are met.