Semra Memis
Göteborg
Summary
Strategic Product Manager & Business Development Leader with 12+ years of experience in growth, market expansion, and digital transformation. Skilled in product lifecycle management, partner acquisition, and agile methodologies. Proven ability to increase user bases by 500%, scale partner networks, and manage a $5M data acquisition budget, securing 50+ key partnerships.
Overview
15
15
years of professional experience
Work History
Product Lead
Researchvlog
01.2022 - 09.2024
- Led brand and product strategy for an early-stage startup.
- Designed a distinctive brand identity and executed a successful go-to-market strategy.
- Developed the product roadmap and launched the company website within three months.
- Set up cloud infrastructure and established product management frameworks to support scalability.
- Drove 200% partner network growth and increased the user base by 500% during the launch phase.
- Built strong investor and partner relationships, actively engaging in startup and business events.
Business and Data Acquisition Manager
Here.com
01.2016 - 12.2020
- Identified and cultivated relationships with suppliers, partners, and government entities for EMEA's location platform, driving data sales and acquisition
- Secured over 50 partners for a B2B data acquisition and sales servDeveloped and nurtured strategic relationships with suppliers, partners, and government entities for EMEA’s location platform, driving data sales and acquisition.
- Secured 50+ partners for a B2B data acquisition and sales service, expanding market reach.
- Worked closely with clients to understand business needs and market trends, ensuring tailored solutions.
- Mentored mobility and IoT startups in MEA, facilitating partnerships, product showcases, and marketing strategies while organizing visibility-boosting events.
- Managed a $5M data acquisition budget across 30 international partners, aligning technical and business goals while optimizing costs and timelines.
- Led hackathons and data sales events, contributing to a 30% revenue increase in the location ecosystem.ice
- Collaborated closely with clients to gain deep insights into their business needs and the current market landscape
- Mentored mobility and IoT startups in MEA, connecting them with partners, providing a platform to showcase their products, assisting with marketing strategies, and organizing events to boost their visibility and brand value
- Managed a $5 million data acquisition budget across 30 international partners, aligning technical requirements with business objectives, and negotiating costs and timelines
- Organized hackathons and data sales events for the location ecosystem, resulting in a 30% increase in revenue
Regional Development Manager
Yandex
01.2011 - 12.2015
- Led the development and management of Yandex Maps' location-based products, including Maps, Navigation, and Traffic services in Turkey, covering all GEO-related products.
- Built and managed teams consisting of analysts, sourcing specialists, and field operatives, ensuring effective collaboration across all stages of product development.
- Successfully planned, executed, and delivered product roadmaps, aligning with strategic business goals.
- Identified key market demands and developed GEO products that contributed to Yandex Maps achieving over 1 million active users.
Web Product Manager
nmqdigital.com
01.2010 - 12.2011
- Managed 70 countries website content for Philips and Hertz, overseeing updates and localization across multiple countries.
- Led digital campaigns and newsletters for Philips, enhancing brand visibility and driving audience engagement.
- Identified and developed sales opportunities, creating tailored sales pitch decks that effectively addressed client needs.
Education
BBA - Business Administration
Istanbul University
IstanbulMBA -
Istanbul University
IstanbulSkills
- Product Management - Expert
- Agile Methodologies - Advanced
- Stakeholder Engagement - Expert
- Strategic Planning - Expert
- Market Growth & Expansion - Expert
- Project Management - Advanced
- Roadmap Development – Advanced
- Product Optimization – Advanced
Languages
German
Upper intermediate
B2
English
Advanced
C1
Turkish
Proficient
C2
Swedish
Elementary
A2
Timeline
Product Lead
Researchvlog
01.2022 - 09.2024
Business and Data Acquisition Manager
Here.com
01.2016 - 12.2020
Regional Development Manager
Yandex
01.2011 - 12.2015
Web Product Manager
nmqdigital.com
01.2010 - 12.2011
BBA - Business Administration
Istanbul University
MBA -
Istanbul University
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