Pia Puolakka
Solna
Summary
A professional in communication and content production/copywriting, accustomed to working in three different languages on a daily basis. Highly esteemed in the workplace, known for spreading joy to others.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Content Lead & Content Manager
NordicFeel Group
02.2020 - Current
- Creating editorial guidelines and style guides to ensure consistency and quality across all content channels.
- Developing and executing a comprehensive Nordic content strategy to increase brand recognition and credibility.
- Content production and copywriting for different organic and paid marketing channels and web pages in Finnish, Swedish and English.
- Increasing website traffic with consistent, high-quality blog posts and articles.
- Leading brainstorming sessions to generate fresh ideas for content topics, driving audience engagement, and increasing shareability.
- Organizing workshops and training sessions to continuously improve the skills of the content team members.
- Collaborating with the design team to enhance user experience through cohesive visual storytelling.
- .Coordinating closely with sales teams to develop product-specific messaging that resonate with prospects throughout their buying journey.
- Optimizing web pages for SEO purposes, resulting in improved search engine rankings.
- Planning, making and sending newsletters and analyzing the results. Implementing ab tests.
- Finnish media connections and being responsible for the selection of Finnish influencers.
- Introducing new colleagues to their work and taking responsibility for the team.
Retail Customer Service Officer
Henkel Norden AB
08.2019 - 01.2020
- Contact person between retailers, partners and stakeholders, and Henkel Norden/Henkel Finland.
- I was responsible for automatic and manual processing of orders.
- Managed dozens of incoming emails per day.
Voice of Customer
Samsung Electronics Nordic AB
10.2016 - 07.2019
- I Interacted with both internal and external stakeholders as voice of customer.
- Effectively managed escalated customer situations, working towards mutually agreeable resolutions while maintaining professionalism at all times.
- Resolved customer complaints promptly and professionally, maintaining a reputation for outstanding service quality.
- Coordinated with the internal shipping department, authorized service center or retailer to ensure the timely delivery of finished products to customers.
- Aligned organizational goals with customer needs by integrating voice-of-customer feedback into process improvements.
Communications Assistant
The City Of Lahti
01.2014 - 06.2014
- I created an internal and external communication plan for our department.
- I updated websites.
- I made presentations in Finnish and in English.
- I organized events.
- I wrote articles for the media.
Communications Intern
The City Of Lahti
09.2012 - 12.2012
Education
Master of Social Sciences - Media, Communications
Tampere University
Tampere, Finland01.2016
Bachelor of Social Sciences - Communications
University of Helsinki
Helsinki, Finland02.2014
Skills
- Content Strategy
- Copywriting and Editing
- Content Marketing
- Brand Messaging
- Social Media Marketing
- SEO Analysis & Writing
- Tone and Language Variations
- Community Engagement
- Digital Publishing
- Google Analytics
- Email Campaigns
- Press Release Writing
- Attention to Detail
- Clear Communication
- Decision-Making
- Content Scheduling
Certification
"Att skriva med AI – så lyckas du"
Market Akademi – en del av Bonnier Akademi
Languages
Finnish
Native language
Swedish
Proficient
C2
English
Proficient
C2
German
Elementary
A2
French
Elementary
A2
Spanish
Elementary
A2
Timeline
Content Lead & Content Manager
NordicFeel Group
02.2020 - Current
Retail Customer Service Officer
Henkel Norden AB
08.2019 - 01.2020
Voice of Customer
Samsung Electronics Nordic AB
10.2016 - 07.2019
Communications Assistant
The City Of Lahti
01.2014 - 06.2014
Communications Intern
The City Of Lahti
09.2012 - 12.2012
Master of Social Sciences - Media, Communications
Tampere University
Bachelor of Social Sciences - Communications
University of Helsinki
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