Livia Argolo
Göteborg,Sweden,
Summary
User Experience (UX) Designer with 12+ years of expertise in designing seamless, user-friendly, and scalable digital experiences. I specialize in UX/UI design, user research, and design systems for web, mobile, and in-vehicle applications. Adept at collaborating with cross-functional teams to drive innovation and enhance brand engagement. Passionate about leveraging data-driven insights and human-centered design principles to optimize digital interactions.
Overview
11
11
years of professional experience
1
1
Certification
Work History
UX Designer
WirelessCar
Gothenburg
08.2021 - 12.2024
- Led UX research initiatives, identifying user needs and business objectives to inform design strategies.
- Designed and optimized user experiences for globally connected vehicle applications, enhancing usability and performance.
- Developed and implemented scalable design systems to ensure consistency across digital platforms.
- Conducted usability and A/B testing to refine user interactions and enhance product engagement.
- Collaborated with developers, product managers, and stakeholders to integrate UX solutions seamlessly into digital products.
UX/UI Designer
Ford Motor Company
Bahia
07.2020 - 07.2021
- Designed UI/UX for in-vehicle digital experiences (center stack, digital clusters), ensuring intuitive user interactions.
- Maintained brand consistency and scalability across multiple markets (South America, Europe, USA).
- Partnered with engineering and marketing teams to align UX designs with business objectives and technical feasibility.
UX/UI Designer
Usina
Bahia
11.2018 - 03.2020
- Directed UI/UX design for websites and digital products, enhancing usability and brand engagement.
- Led the development of digital campaigns, optimizing user interaction and accessibility.
Digital Art Director
Propeg
Bahia
04.2016 - 11.2018
- Designed digital experiences across web and social media platforms to drive user engagement.
- Developed social media advertising campaigns, enhancing audience interaction on platforms like Instagram and YouTube.
- Ensured cohesive branding through art direction and visual identity design.
Digital Designer
Agência Ative
Bahia
03.2015 - 04.2016
- Designed UX/UI solutions for websites and mobile applications, focusing on user engagement.
- Developed brand identities and digital design systems for various industries.
Art Director
Leiaute
Bahia
07.2013 - 12.2015
- Managed digital campaigns and visual designs to enhance user experiences.
- Led creative execution for social media and advertising initiatives.
Education
Bachelor of Arts - Design
Federal University of Bahia (UFBA)
Brazil01.2015
Certificate of Technical Studies - Computer Graphics And Printing Process
National Service For Industrial Training (SENAI)
Brazil01.2008
Skills
- UX & UI Design Interaction Design Prototyping Wireframing
- Design Thinking User-Centered Design User Research A/B Testing
- Agile & Scrum Methodologies Cross-functional Collaboration
- Usability Testing Accessibility Responsive Design Information Architecture
- Digital Product Strategy Design Systems Branding & Visual Identity
- Figma Adobe Creative Suite Miro Sketch User Flows
Certification
Nielsen Norman Group, UX Certificate
Product School, How to Build Digital Products
Georgia Institute of Technology, Introduction to User Experience Design
Languages
- Portuguese (Native)
- English (Proficient - C2)
- Spanish (Upper Intermediate - B2)
- French (Elementary - A2)
- Swedish (Beginner - A1)
References
References available upon request.
Timeline
UX Designer
WirelessCar
08.2021 - 12.2024
UX/UI Designer
Ford Motor Company
07.2020 - 07.2021
UX/UI Designer
Usina
11.2018 - 03.2020
Digital Art Director
Propeg
04.2016 - 11.2018
Digital Designer
Agência Ative
03.2015 - 04.2016
Art Director
Leiaute
07.2013 - 12.2015
Bachelor of Arts - Design
Federal University of Bahia (UFBA)
Certificate of Technical Studies - Computer Graphics And Printing Process
National Service For Industrial Training (SENAI)
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