EVA MARIKA NYSTRÖM

Business development and sales in the aftermarket for technically complex products, with both strategic and operational responsibility. Focus on identifying new business opportunities in new segments and further developing existing businesses. AI is at the center, both internally and externally, to streamline processes and drive business development forward. My goal is to make the advanced easy to understand and accessible to everyone.

Co-founder and sales manager with a focus on delivering sustainable and secure design solutions. Responsible for developing business strategies, building strong customer relationships, and driving sales forward. Passionate about combining innovation and functionality to create solutions that meet both customer needs and high demands for sustainability and security.

Developed and created a competitive B2B mobile portfolio, with P&L responsibilities. Through careful analysis of competitors' mobile offerings and dialogue with numerous salespeople, sales managers, and resellers, I was able to present proposals for a new mobile portfolio that enabled a significant increase in the sales budget.

Increased revenue in the fiber business, resulting in a 46% sales increase between 2019 and 2023. This successful result was achieved mainly through three key measures:Simplified broadband portfolio: Transformed a complex broadband portfolio into a simpler and more understandable solution for both sellers and customers.
New converged business model: Developed a converged business model that increased customers' service utilization at Telia, thereby creating added value.
Relevant offers: Created target group-adapted and relevant offers, resulting in increased sales across all sales channels. The volume business, in particular, showed significant growth.

Wholesale and retail trade in the fashion industry. Concept development, purchasing, sales, and marketing. Market: Scandinavia, production: Europe and Asia.

Wholesale business, operating in Scandinavia and Northern Europe. Miss Dee is a well-known brand in fashion jewelry, created by us. Turnover of approximately 19 million SEK in a few years. Production and purchasing in Asia.

Wholesale business operating in Scandinavia. Production and purchasing in Asia. The company was sold when Miss Dee grew.

Leader of a team of 20 project managers in sales, part of the management team at Telia E company. I took an active role in building up E-Bolaget and the product portfolio. My responsibility was to start up a new team across Sweden. The team handled projects in sales and marketing.

Team leader of national operations across Sweden. Sales of computers and Internet through employer and national organizations.

'Team leader of national operations across Sweden. Sales of computers and Internet through employer and national organizations.

Trainee program focused on Telia's organization, national/international markets. Datacom, Business Management, Management, Sales Management. Internship abroad in Amsterdam.