Summary
Overview
Work History
Education
Skills
Languages
References
Awards & Honors
Timeline
Generic
ANNA ALEXSON

ANNA ALEXSON

Kvärlövsvägen 31, Staffanstorp

Summary

Dynamic and results-oriented HR leader with extensive experience in shaping HR strategy and culture across diverse international landscapes. Proven expertise in developing scalable HR processes, fostering cross-functional collaboration, and ensuring a consistent employee experience that empowers individuals to thrive and find purpose in their work. A strong advocate for combining empathy with objectivity, dedicated to making fact-based decisions that champion equality and promote inclusive practices at all organizational levels. With a successful track record in the tech industry, adept at navigating fast-paced, complex environments while setting new standards in digital landscapes, complemented by valuable experience in the building industry.

Overview

9
9
years of professional experience

Work History

Global People & Culture Advisory Partner

Playtech Plc.
06.2025 - Current

I'm working within Playtech across different locations.

  • Implementation of global processes within the business unit: performance management, engagement survey, jobs leveling, bonuses allocation, salary reviews, excellence awards, etc.
  • Headcount management: overall business unit headcount, organizational structure changes, budget considerations.
  • Talent acquisition coordination: position approvals, budget approvals, and guidance for hiring managers about the process.
  • Talent management initiatives: succession planning, mentorship, leadership development.
  • Led strategic initiatives to enhance product offerings and market positioning.
  • Facilitated cross-functional collaboration to drive operational efficiency and project success.

Head of People & Culture

Quickspin AB
04.2022 - 05.2025

Quickspin is an international game studio with over 100 employees and offices in Stockholm (HQ), Malta, Bulgaria, Poland, and Kyiv. As Head of People & Culture, I lead the global HR strategy and People Operations, ensuring alignment across all locations while nurturing a strong, values-driven culture. Since 2016, Quickspin has been part of Playtech, a global group with over 8,000 employees and offices in 27 countries.

  • Great Place to Work® certification for 2025–2026.
  • Full ownership of the People function, including budgeting, reporting, and team leadership.
  • Developed and implemented scalable HR processes across multiple countries.
  • Spearheaded OKR projects, employer branding, and talent management initiatives.
  • Ensured compliance with GDPR, ISO standards, and local labor laws (Sweden and Malta).
  • Provided leadership coaching and supported organizational development.
  • Collaborated closely with Playtech Group to align global HR strategy and practices. I lead a dedicated People & Culture team at Quickspin, consisting of: People & Culture Lead, Talent Acquisition Specialist, and Office & Events Coordinator. In addition to my role at Quickspin:
  • Regional Swedish HR Manager for Playtech Group: including being the direct manager of two local HRs in our sister companies, Videobet Interactive AB and Mobenga AB (Playtech Sports).
  • Local HR for the Playtech Malta site (in addition to the Quickspin Malta site); establishing local HR routines, policies, and operations for 20 employees in alignment with Maltese local regulations.

Senior People Partner & Project Manager

Quickspin AB
11.2021 - 04.2022

In this dual role, I supported both Quickspin and the wider Playtech Group, combining strategic HR partnership with global project coordination.

Senior People Partner – Quickspin:

  • Led and delivered key HR initiatives, including GDPR, Diversity & Inclusion, CSR, Learning & Development, and Succession Planning. Provided coaching and advisory support to leaders and managers across the organization. Developed and aligned policies and routines with Playtech Group standards. Managed full-cycle recruitment and external stakeholder relationships. Strengthened Quickspin’s core values and social media presence through internal branding efforts.


Global Project Manager – Playtech:

  • Acted as a central connector for HR projects across the global group, ensuring alignment, progress, and timely delivery. Coordinated cross-functional initiatives in areas such as Employee Engagement, Mentorship Programs, Compliance, and Learning & Development. Maintained and facilitated the global HR project calendar, supporting teams and leaders with structure and clarity. Focused on business impact, problem-solving, and continuous improvement across diverse project scopes. Led strategic partnerships to enhance market presence and drive revenue growth. Developed and implemented operational strategies to optimize resource allocation and efficiency.

HR Manager & Administration

Playtech Sports/Mobenga AB
05.2020 - 11.2021

In this combined role, I led HR strategy and office operations for Playtech Sports in Sweden, while managing two key group-wide initiatives: GDPR compliance and Diversity & Inclusion. As part of the local management team, I contributed to business decisions and culture development in a highly international environment.

  • Developed and executed HR strategy aligned with business goals.
  • Provided strategic HR support to the management team.
  • Oversaw office operations and employee experience initiatives. Acted as an informal leader and mentor to the Office Manager, supporting daily operations and development.
  • Fostered an inclusive workplace with talent from diverse backgrounds.
  • Acted as HR’s GDPR knowledge holder across the group.
  • Served as the point of contact for the DPO to ensure HR processes were compliant.
  • Created and updated policies and routines for data protection.
  • Implemented and promoted D&I practices aligned with a long-term strategy.
  • Tracked KPIs and progress toward inclusion goals.
  • Developed and implemented HR policies, ensuring compliance with labor laws, and organizational standards.
  • Led talent acquisition strategies, enhancing recruitment processes to attract top-tier candidates.
  • Developed and implemented HR policies to enhance organizational efficiency and compliance.
  • Led talent acquisition strategies to attract and retain top talent within competitive markets.

HR Business Partner

Playtech Sports/Mobenga AB
03.2019 - 05.2020

Joined Mobenga AB, a Playtech company, in a strategic and operational HR role supporting 80+ employees across Sweden and Ukraine. My focus was on building strong people practices, supporting leadership, and driving cultural development in a fast-paced, international environment.

  • Led recruitment, talent management, and employer branding initiatives.
  • Facilitated internal communication, leadership training, and organizational development.
  • Oversaw GDPR compliance and data protection routines.
  • Implemented core values and strengthened company culture.
  • Drove CSR and Diversity & Inclusion efforts.
  • Managed legal matters, union relations, and negotiations.
  • Handled onboarding, offboarding, and compensation and benefits.
  • Supported work environment, health, and rehabilitation processes.
  • Managed recruitment, talent management, and employer branding.
  • Developed leadership programs and supported the growth of employee culture.
  • Handled union relations and legal compliance.


HR Specialist

Assemblin VS
09.2016 - 03.2019

Assemblin is part of Sweden’s installation industry legacy, formed through the merger of several successful companies. In my role as HR Business Partner, I supported both strategic and operational HR across the south and east regions, with a strong focus on leadership development, people operations, and organizational growth. Key responsibilities:

  • Supported managers and employees across multiple sites in all HR matters.
  • Led performance development, talent acquisition, and employer branding initiatives.
  • Drove employee growth and development aligned with company goals.
  • Developed and implemented employee engagement initiatives to enhance workplace culture.
  • Implemented policies, routines, and HR guidelines across the region.
  • Managed work environment responsibilities, including rehabilitation, systematic work environment efforts, training for blue-collar workers and managers, and internal investigations following incidents.
  • Represented HR during inspections by the Swedish Work Environment Authority.
  • Handled union relations and negotiations.
  • Supported HR operations across the South and East regions of Sweden.
  • Implemented leadership development programs and drove employee growth initiatives.
  • Managed recruitment, training, and employer branding efforts. Certified in Cubiks personality and capacity assessment tools.

Education

Bachelor's Degree of Science - Psychology

Lunds University
Sweden

Skills

  • Strategic human resources management
  • Global partnering
  • Cross-functional collaboration
  • Strategies for enhancing employee engagement
  • Diversity and inclusion initiatives
  • Employee engagement strategies
  • Change management
  • Project planning
  • Global project management
  • Performance management
  • Succession planning
  • HR compliance

Languages

Swedish: Native
English: Fluent

References

Available upon request.

Awards & Honors

  • Shortlisted/Finalist, "HR Champion" – Women in Gaming Diversity Awards | The International Gaming Awards (IGA) | January 2023
  • Four Swedish National Championships medals in Athletics: two individual and two team events | Swedish Athletics Federation | 2010-2011
  • Bronze Medal, Triple Jump – Swedish National Championships for Women | Swedish Athletics Federation | January 2010

Timeline

Global People & Culture Advisory Partner

Playtech Plc.
06.2025 - Current

Head of People & Culture

Quickspin AB
04.2022 - 05.2025

Senior People Partner & Project Manager

Quickspin AB
11.2021 - 04.2022

HR Manager & Administration

Playtech Sports/Mobenga AB
05.2020 - 11.2021

HR Business Partner

Playtech Sports/Mobenga AB
03.2019 - 05.2020

HR Specialist

Assemblin VS
09.2016 - 03.2019

Bachelor's Degree of Science - Psychology

Lunds University
ANNA ALEXSON