Alexandra Calimach

• Illustrated children's books, book covers for various authors, and designed promotional materials for clients' social media, with 100% success rate in producing high-impact images and conveying messages.
• Used InDesign, Photoshop, Procreate, Figma to deliver on time and on budget.
• Sample project: https://www.libris.ro/vremea-vine-dintr-o-scoica-aura-christi-CIE978-606-594-848-8p24374308.html | https://www.sionart.com/illustration/series

• Employed exceptional writing, editing and proofreading skills to produce an engaging fiction novel - https://www.amazon.com/MISS-DIRECTION-Siona-Morgan-ebook/dp/B09FRFZ5D9
• Illustrated and wrote a volume of poetry, "Eastern Reveries"

• Adopted referral marketing strategies to generate new business leads which increased profit by $35000/year,
• Supervised design and production staff developing innovative branding projects while managing deadlines, with ATS and CRM such as Zoho and Hubspot.
• Identified and qualified customer needs, negotiated and closed profitable projects with high success rate, saving clients over $100,000 in costs.
• Completed large-scale webdesign projects that reached national and international audience of more than 100000 subscribers with average of 250,000 views per month, up from 35000 views per month.
• Hands-on involvement in the creative process, leading template design, brand cohesion, and strategy using Creative Suite, collaboration tools like Asana and Google Docs, and coding tools like Notepad++
• The use of customer support systems such as ZenDesk ensured post-deployment troubleshooting and maintenance of the project and renewal of services with 80 percent customer retention.
• Sample projects: https://fbpe.org/ | https://fpca.com/ | https://obmua.com/ | https://valmontintimates.com/ | https://collaborative-vision.com/ | https://www.viva.ro/vedete-si-evenimente/articole-revista/andreea-balan-si-keo-despartiti-dar-impreuna-1372855 (collaboration with Viva Romania, National.ro, Wowbiz.ro and other online and print fashion and celebrity magazines) | https://www.sionart.com/photography/fashion-

• Created website layouts, templates, and unique brand appearances while maintaining existing templates to maintain service to customers, resulting in 48% increase in renewals.
• Expanded knowledge of operational and collaborative CRM while troubleshooting and managing customer service requests, for more than 25 clients.
• Performed analytics with tools like Semrush and Google Analytics focusing on maintaining web standards and accessibility and continued integrity of back-end code with web-based version control software like GitHub.

• Reduced inconsistencies in operations by hiring capable employees, resulting in 50% increase in sales
• Photographed, retouched and printed high quality images for various schools, theatre, dance and fashion production companies, with 98% client satisfaction rate.
• Offered Art and Photography classes and taught students through interactive lessons to recognize the key elements of style, intent, and emotion when experiencing art.
• Inspired and supported 10 students attending the course in developing creativity and self-expression through various art forms and media.

• Professional development completed in Art History and Young Adult Pedagogy

Placement 5th out of 6th place out of 400+ candidates.

• Received Merit Scolarship